Alan Bick needed a platform that would showcase their extensive inventory of jewellery and watches with elegance and clarity. The site had to support online shopping, showroom appointment booking, bespoke ring design consultations and display lifestyle content such as blog articles and expert guides.
The structure also required integration of product categories like engagement rings, wedding bands, gemstones and timepieces, alongside clear pathways to book consultations or visit showrooms. The backend had to support frequent updates to stock, blog entries and special offers without developer intervention.
We delivered a polished, intuitive website that reflects the luxury nature of Alan Bick’s offering. Visitors can browse products by category, view high-resolution imagery, read about bespoke services and reserve showroom appointments online.
The online shop supports secure checkout, while showroom bookable slots are synced with backend calendars. A blog section hosts articles on diamonds, gemstones and care guides to build trust and expertise. The content management system allows Alan Bick’s team to update inventory, appointments and editorial content independently.
To reflect Alan Bick’s craftsmanship and luxury service, we implemented a range of tailored features designed to enhance user experience and support sales and appointments.
Online Shop Secure shopping experience for engagement rings, wedding bands, fine watches, ready-to-wear jewellery and gemstone pieces.
Bespoke Design Enquiry A dedicated section for custom-built jewellery and bespoke consultations including appointment booking with expert craftsmen.
Showroom Booking Tool Easy to use form allowing clients to reserve appointments at Hatton Garden and Manchester locations.
Resource Library Blog articles and expert guides covering topics such as ring resizing, diamond comparison and gemstone care to inform and educate clients.
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(2016-25©)
