Baskin Robbins approached us with the need to refresh their digital presence in a way that communicates excitement, colour and brand personality. They wanted social media content that stands out, feels recognisable and encourages engagement across multiple platforms. The aim was to elevate the visual storytelling and support ongoing marketing campaigns with high quality creative assets.
They also required supporting brand materials that maintain consistency across all touchpoints. This included visual elements, graphics and promotional assets that align with the core identity of Baskin Robbins while allowing space for regional creative expression. The goal was to present the brand with clarity, fun and freshness.
We delivered a vibrant and visually engaging set of social media and branding assets that strengthened the presence of Baskin Robbins across digital platforms. The creative approach focused on bold colours, playful layouts and flavour centric storytelling that resonates with audiences. Each piece of content was crafted to encourage interaction and reflect the energy of the brand.
The final outputs supported ongoing campaigns and created a more cohesive visual language for the brand across the region. Baskin Robbins now benefits from consistent and attractive social media content that aligns with global standards while maintaining a distinct local flavour. The creative direction continues to support engagement and brand recognition.
To support the marketing goals of Baskin Robbins, we delivered a set of premium creative assets designed for flexibility and strong audience engagement.
Social Media Creative Templates A library of ready to use visuals for campaigns, flavour announcements and promotions.
Refreshed Brand Visuals Updated design elements that maintain consistency while adding regional flair.
Campaign Ready Assets Graphics and visuals tailored for seasonal releases and special marketing pushes.
Flexible Creative System A design foundation that can be adapted across all digital channels with ease.
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