Mikey Poulli

Mikey Poulli

Introduction

Introduction

Mikey Poulli is an inspirational young football talent whose story has resonated with audiences across the world. His journey reflects resilience, strength and ambition, and his digital platform needed to communicate this narrative with clarity and emotional impact. The brand required a modern website that supports merchandise sales, updates and storytelling in a meaningful and engaging way.

Year

2019

Industry

Personal Brand, Sports and E commerce

Scope of work

/

WordPress

/

Web design

/

Development

/

Branding

/

SEO

Timeline

4 Weeks

Introduction

Mikey Poulli is an inspirational young football talent whose story has resonated with audiences across the world. His journey reflects resilience, strength and ambition, and his digital platform needed to communicate this narrative with clarity and emotional impact. The brand required a modern website that supports merchandise sales, updates and storytelling in a meaningful and engaging way.

Year

2019

Industry

Personal Brand, Sports and E commerce

Scope of work

/

WordPress

/

Web design

/

Development

/

Branding

/

SEO

Timeline

4 Weeks

The Brief

The Brief

The Brief

Mikey Poulli and his team approached us with the need for a digital identity that reflects his inspirational story and growing public presence. They wanted a visual brand that communicates positivity and ambition while remaining clean and modern. The website needed to introduce Mikey, highlight his journey and provide a central space for fans and supporters to learn more about his achievements.

They also required a complete e commerce system to support the sale of branded merchandise. The platform needed to be simple for visitors to browse, easy for the internal team to update and capable of supporting ongoing product releases. The experience needed to feel personal, authentic and aligned with the spirit of Mikey’s story.

The Result

The Result

The Result

We delivered a vibrant and inspirational brand identity that reflects the personality and resilience of Mikey Poulli. The visual identity uses clean design, modern colours and expressive elements that bring energy to the website. Each page supports storytelling through structured content, imagery and intuitive layout.

The e commerce platform provides a smooth and clear shopping experience, allowing supporters to purchase merchandise with ease. The backend system gives the team complete control over product updates, inventory management and new releases. The final website strengthens Mikey’s digital presence and provides a powerful foundation for community engagement and future growth.

Premium Features

Premium Features

Premium Features

To support brand storytelling and online merchandise sales, we implemented a series of premium features built for performance and flexibility.

Personal Brand Identity System A cohesive visual design that communicates energy, positivity and ambition.

E Commerce Integration A complete online store for merchandise with simple browsing and smooth checkout.

Story Driven Page Layouts Pages designed to highlight Mikey’s journey, achievements and updates in a clear and engaging way.

Flexible Content Management A backend system that allows the team to update stories, merchandise and news effortlessly.