Unique Tennis

Unique Tennis

Introduction

Introduction

Unique Tennis is a high performance tennis academy dedicated to developing players through expert coaching, tailored programmes and a strong athletic culture. Their previous website did not reflect their vision, standards or identity, and they required a fresh approach that would elevate their brand. They needed a modern, dynamic digital platform that showcases their academy, coaching staff, training pathways and merchandise with complete clarity.

Year

2014

Industry

Sports, Education and E commerce

Scope of work

/

Branding

Timeline

2 Weeks

Introduction

Unique Tennis is a high performance tennis academy dedicated to developing players through expert coaching, tailored programmes and a strong athletic culture. Their previous website did not reflect their vision, standards or identity, and they required a fresh approach that would elevate their brand. They needed a modern, dynamic digital platform that showcases their academy, coaching staff, training pathways and merchandise with complete clarity.

Year

2014

Industry

Sports, Education and E commerce

Scope of work

/

Branding

Timeline

2 Weeks

The Brief

The Brief

The Brief

Unique Tennis approached us with the need to establish a high quality brand identity supported by a website that accurately represents their academy. They wanted a modern and professional design that reflects their focus on performance, discipline and excellence. Their existing template based website lacked personality and depth, and they required a custom solution that would distinguish them from competitors.

They also needed a complete set of features, including coaching profiles, player information, online application forms and a fully functional e commerce store for branded apparel. The platform needed to be intuitive, easy to manage internally and flexible enough to grow with future programmes and academy expansions.

The Result

The Result

The Result

We delivered a bespoke website that transforms the digital presence of Unique Tennis. The new identity and design reflect the academy’s professionalism and high performance standards, using clean layouts, structured content and strong visual direction. The academy’s story and values are clearly presented, helping visitors understand their training philosophy and commitment to excellence.

The platform integrates advanced features including custom application forms, detailed coaching and player profiles and a streamlined e commerce store for merchandise. A customised admin system allows the team to update content easily as programmes evolve. The final result is a dynamic, functional and visually cohesive platform that elevates the Unique Tennis brand and supports long term growth.

Premium Features

Premium Features

Premium Features

To support the academy’s operational needs and high performance positioning, we delivered a set of premium features:

Custom Online Application Forms User friendly submission forms designed to simplify academy enrolment and streamline internal processes.

Coaching and Player Profile System Structured profile layouts showcasing experience, achievements and individual player development.

Integrated E Commerce Store A complete WordPress based shop for selling branded apparel and merchandise with a smooth checkout flow.

Custom Admin and Landing Page Tools A tailored backend designed to give the internal team full control over programmes, profiles and promotional content.